Emil Frey
Web Design / Branding
With over 90 years of experience, Emil Frey is a leading expert in the world of cars. A bolder and modern new look has been developed, with a strong typeface complementing its current one and bright colors derived from the world of car racing.
My task: co-design the new identity and translate it to its digital touchpoints, creating a modern web experience accessible from any device.
Digital Identity
Atomic Library & Principles
